The Genetic Crossroads: Preserving Cannabis Legacy in a THC-Driven Market
education Laura Braden education Laura Braden

The Genetic Crossroads: Preserving Cannabis Legacy in a THC-Driven Market

In the ever-evolving cannabis landscape, we're witnessing a pivotal moment in farming history. Modern breeding practices, while innovative, often prioritize THC potency over the plant's holistic properties. This shift has profound implications for both medicinal and spiritual cannabis use. High THC percentages might catch eyes on dispensary shelves, but they don't always translate to superior quality or experience. The rush for potency has inadvertently pushed aside the nuanced, full-spectrum effects that made cannabis legendary in the first place.

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Cannabis CEO Chronicles: David Spradlin’s Story (Part 1)
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Cannabis CEO Chronicles: David Spradlin’s Story (Part 1)

In this conversation with Goldenhour Collective CEO David Spradlin, we explore part one of his unexpected path into cannabis, from construction worker to dispensary pioneer during California's early medical cannabis days. Spradlin shares raw stories about navigating the industry's "grey area" years, fighting federal raids, and building a patient-focused business model that helped legitimize cannabis retail. His journey from reluctant entrepreneur to passionate advocate offers unique insights into California's cannabis history and the evolution of the legal market.

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Goldenhour Collective Joins Weed Chamber of Commerce
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Goldenhour Collective Joins Weed Chamber of Commerce

“We're excited to join the Weed Chamber of Commerce to better connect with local businesses and give back to the community we're so proud to serve," said David Spradlin, CEO of Goldenhour Collective. "Our chamber plays a pivotal role in fostering local economic growth and improving quality of life, and I encourage other local businesses to consider the value of the partnership. I also want to thank our community for being so welcoming and our legacy cannabis farms for providing our customers with the highest quality products, grown ethically and with love.”

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